Home›Visual Intelligence: How to Use It, Features and More

Visual Intelligence: How to Use It, Features and More

VINKOWEB • TECHNOLOGY ARTICLE

Visual Intelligence: How to Use It, Features and MoreMonday February 24, 2025 3:23 PM PST by Juli CloverVisual Intelligence is an Apple Intelligence feature that's exclusive to the iPhone 16, ‌iPhone 16‌ Pro, and iPhone 16e models

Visual Intelligence: How to Use It, Features and More

Monday February 24, 2025 3:23 PM PST by Juli Clover

Visual Intelligence is an Apple Intelligence feature that's exclusive to the iPhone 16, ‌iPhone 16‌ Pro, and iPhone 16e models, but it is rumored to be coming to the iPhone 15 Pro in the future. Visual Intelligence is available as of iOS 18.2, and this guide outlines what it can do.


Activating and Using Visual Intelligence

To use Visual Intelligence, you need to hold down on the Camera Control button for a few seconds to activate the Visual Intelligence mode. On the iPhone 16e, you need to use a Control Center toggle or the Action Button assigned to the Visual Intelligence feature as there is no Camera Control button.

Just pressing opens up the camera with Camera Control, so you do need a distinct press and hold gesture to get to it. Make sure you're not already in the Camera app, because it doesn't work if the camera is already active.

The Visual Intelligence interface features a view from the camera, a button to capture a photo, and dedicated "Ask" and "Search" buttons. Ask queries ChatGPT, and Search sends an image to Google Search.

Using Visual Intelligence requires taking a photo of whatever you're looking at. You need to snap a photo, which you can do with the Camera Control button, and select an option. It does not work with a live camera view, and you cannot use photos that you took previously.

Get Details About Places

If you're out somewhere and want to get more information about a restaurant or a retail store, click and hold Camera Control, and then click Camera Control again to take a photo or tap the name of the location at the top of the display.


From there, you can see the hours when the business is open, place an oder for delivery at relevant locations, view the menu, view offered services, make a reservation, call the business, or visit the location's website.

Summarize Text

Take a photo of text from the Visual Intelligence interface. Choose the "Summarize" option to get a summary of what's written.


The Summarize option is useful for long blocks of text, but it is similar to other ‌Apple Intelligence‌ summaries so it is brief and not particularly in-depth.

Read Text Out Loud

Whenever you take a Camera Control image of text, there is an option to hear it read aloud. To use this, just tap the "Read Aloud" button at the bottom of the display, and Siri will read it out loud in your selected ‌Siri‌ voice.


Translate Text

If text that you capture with Visual Intelligence is not in your language (limited to English at this time), you'll see a "Translate" option. You can tap it to get an instant translation.


Go to Website Links

If there's a link in an image that you capture with Visual Intelligence, you'll see a link that you can tap to visit the website.


Send Emails and Make Phone calls

If there is an email address in an image, you can tap it to compose an email in the Mail app. Similarly, if there is a phone number, you'll see an option to call it.


Create a Calendar Event

Using Visual Intelligence on something that has a date will give you an option to add that event to your calendar.


Detect and Save Contact Info

For phone numbers, email addresses, and addresses, Apple says you can add the information to a contact in the Contacts app. You can also open address in the Maps app.

Scan QR Codes

Visual Intelligence can be used to scan a QR code. With QR codes, you don't actually need to snap an image, you simply need to point the camera at the QR code and then tap the link that pops up.


QR code scanning also works in the Camera app without Visual Intelligence active.

Ask ChatGPT

You can take a photo of anything and tap on the "Ask" option to send it to ChatGPT while also asking a question about it. If you take a picture of an item with Visual Intelligence and want to know what it is, for example, you tap on Ask and then type in "What is this?" to get to a ChatGPT interface.


ChatGPT will respond, and you can type back if you have followup questions.

Visual Intelligence uses the ChatGPT ‌Siri‌ integration, which is opt-in. By default, no data is collected, but if you sign in with an OpenAI account, ChatGPT can remember conversations.

Search Google for Items

You can take a picture of any item that you see and tap on the "Search" option to use Google Image Search to find it on the web. This is a feature that's useful for locating items that you might want to buy.


For more on the features that you get with ‌Apple Intelligence‌, we have a dedicated Apple Intelligence guide.

Related Roundup: iPhone 16
Related Forums: iOS 18, iPadOS 18, iPhone
109 comments

Related Articles

macOS Golden Gate Now Available With Siri AI, Visual Intelligence and More

Monday September 14, 2026 10:07 am PDT by Juli Clover
Apple today released macOS Golden Gate 27, the latest version of the macOS operating system that runs on the Mac. macOS Golden Gate is a free app that can be downloaded on all compatible Macs. The update requires a Mac with an Apple silicon chip, and it is not available on Intel Macs. Mac users can download the macOS Golden Gate update by using the Software Update section of System Settings. ...

Apple Considering Ads Inside Visual Intelligence, Code Suggests

Thursday September 10, 2026 5:55 am PDT by Hartley Charlton
Apple may be exploring a way to let search providers show sponsored results inside Visual Intelligence, according to code uncovered in iOS 27. The find comes from MacRumors' Aaron Perris, who said in a post on X that the code points to Apple allowing search providers to insert their own sponsored results into Visual Intelligence, rather than Apple selling the ad space itself. He compared...

Apple Expands Visual Intelligence With Bill Splitting, Nutrition Insights, and visionOS Support

Monday June 8, 2026 10:59 am PDT by Hartley Charlton
Apple today unveiled significant upgrades to Visual Intelligence, including a new Siri mode in the Camera app that can analyze real-world objects and take actions directly from what the iPhone sees. Apple's vice president of software engineering Sebastien Marineau-Mes detailed the enhancements during today's WWDC keynote, explaining that the new Siri mode in Camera uses image understanding...

4 New Apple Intelligence Features Found in Apple Code, Likely in iOS 27

Thursday April 16, 2026 4:13 am PDT by Tim Hardwick
iOS 27 is likely to introduce at least four new Apple Intelligence features that function within system apps, based on backend code discovered by Nicolás Alvarez and confirmed by MacRumors. First up, Apple is expected to lean more heavily into Visual Intelligence in iOS 27, since the company is reportedly developing AI wearable devices that will leverage the feature. Apple is reportedly...

Apple's AI Wearables Expected to Lean Heavily on Visual Intelligence

Monday February 23, 2026 3:29 am PST by Tim Hardwick
Apple's Visual Intelligence is expected to feature heavily in the company's upcoming set of AI wearable devices, which could include smart glasses, a pendant, and more advanced AirPods, according to Bloomberg's Mark Gurman. Writing in his latest Power On newsletter, Gurman said that hints dropped by CEO Tim Cook in recent months suggested the Apple Intelligence feature would be central to...

iOS 26: Visual Intelligence Now Searches On-Screen Content

Monday June 9, 2025 10:40 am PDT by Tim Hardwick
Apple has announced a major Visual Intelligence update at WWDC 2025, enabling users to search and take action on anything displayed across their iPhone apps. The feature, which previously worked only with the camera to identify real-world objects, now analyzes on-screen content. Users can ask ChatGPT questions about what they're viewing or search Google, Etsy, and other supported apps for...

iOS 18.4 Adds Visual Intelligence to iPhone 15 Pro

Monday March 3, 2025 10:39 am PST by Juli Clover
With the second beta of iOS 18.4, Visual Intelligence is available for the iPhone 15 Pro and iPhone 15 Pro Max, two devices that did not previously support the feature. Until now, Visual Intelligence has been a feature limited to the iPhone 16 models, but it will now be available on all iPhones that support Apple Intelligence. Since there is no Camera Control button on the iPhone 15 Pro Max, ...

iPhone 15 Pro to Get Visual Intelligence in Future Update, Likely iOS 18.4

Thursday February 20, 2025 6:03 am PST by Tim Hardwick
Apple's new iPhone 16e, announced on Wednesday, supports Visual Intelligence despite having no Camera Control button, and now Apple has confirmed that the Apple Intelligence feature is coming to the iPhone 15 Pro as well in a future software update. On iPhone 16 models, Visual Intelligence lets you use the camera to learn more about places and objects around you. It can also summarize text,...

iPhone 16e Supports Visual Intelligence Without Camera Control Button

Wednesday February 19, 2025 8:46 am PST by Juli Clover
Visual Intelligence, an Apple Intelligence feature that has thus far been tied to the Camera Control button on the iPhone 16 models, is available on the iPhone 16e even though it does not have the dedicated button for activating the camera. On its website, Apple says that the Visual Intelligence can be activated on the iPhone 16e using the Action button or the Control Center. "With a...

iOS 18.3 Adds New Visual Intelligence Features for iPhone 16

Tuesday January 21, 2025 10:39 am PST by Juli Clover
With the iOS 18.3 update, Apple is adding new Visual Intelligence features for the iPhone 16 models. After installing the software, iPhone 16 users will be able to add an event to the Calendar app when using the Camera Control Visual Intelligence option to view a poster or a flyer. Using Visual Intelligence to add an event to Calendar was a promised function that Apple showed off when...
'); }

Next Article

Related articles

Boot CampBoot CampBy MacRumors Staff on August 22, 2022Jump to How Tos ArticlesBoot Camp How TosHow to Install Windows 10 on Your Mac Using Boot CampRead full story →
Losing Two-Factor Recovery Key Could Permanently Lock Apple IDLosing Two-Factor Recovery Key Could Permanently Lock Apple IDMonday December 8, 2014 10:32 pm PST by Husain SumraIn March 2013, Apple introRead full story →
Apple Two-Step Verification Now Available for iMessage and FaceTime [Updated]Apple Two-Step Verification Now Available for iMessage and FaceTime [Updated]Thursday February 12, 2015 12:50 pm PST by Juli CloverApple's tRead full story →
Apple Increases Account Security With Optional Two-Step Verification System for Apple IDsApple Increases Account Security With Optional Two-Step Verification System for Apple IDsThursday March 21, 2013 12:26 pm PDT by Juli CloverRead full story →
Apple to Take Reservations for Trying On Apple Watch, Considered Platinum ModelApple to Take Reservations for Trying On Apple Watch, Considered Platinum ModelMonday March 9, 2015 7:35 am PDT by Joe RossignolApple is shiRead full story →
Open full interactive page →